INDUSTRY FOCUS: NONPROFITS

The best way to a person’s heart…


As a nonprofit, you’ve got a lot on your plate. In fact, that plate is doubling as a collection vehicle in a shatteringly-complex juggling act. Want to draw your audience closer? Tell your authentic story to serve connection on a silver platter.

CASE STUDY: ANNUAL REPORT

Cascade AIDS Project

Dark days call for a fresh perspective on the annual report—and a celebration of resilience.

INDUSTRY-FOCUSED PRODUCTS

What’s love got to do with it?

 

Maybe more than the average organization, you have to connect with your audiences’ emotions to move people to action.

BRAND STRATEGY

Landscape survey

Wondering how you stack up to the competition or what your branding efforts look like to your audience? We’ll take a look at your positioning and come away with a plan for the future.

Your survey includes:
  • Competitive survey + assessment
  • Positioning matrix
  • Recommended differentiation
  • In-store and online audit of existing brand assets
  • Roadmap for the future of brand building
BRAND DEVELOPMENT

Reporting for duty

Your Annual or Corporate Social Responsibility report may feel like little more than a box that needs checking. But we think it’s a brand storytelling asset that should always be on-call.

Your report includes:
  • Outline
  • 2-4 concepts
  • Mood boards
  • Employee and partner interviews
  • Video 
  • Infographics
  • Fully designed report
  • Web landing page
  • Editorial content calendar
BRAND EXPRESSION

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About Rosy

Rosy is a Portland, Oregon-based, woman-owned branding agency built for optimists: entrepreneurs and small to mid-sized business leaders who believe in the future of their brands.

© 2023 Rosy, LLC