GROWTH FOCUS: STARTUPS
Polish that newbie into a ruby.
Running a startup is like mining a diamond in the rough…while handling cash flow and wearing all the hats. But telling your brand’s story to the world? We can take that off your hands.
Put us in, coach. We’re ready to play.
CALL US IF…
YOU’RE BOOTSTRAPPING
Counting down to the big game
If you feel like you’re building the airplane while flying, making a right-sized investment in your brand can feel like adding a second mechanic to your flight crew.
YOU’RE SEEKING FUNDING
Knock that pitch past the bleachers
Connect with the crowd (and investors, and retailers, and potential employees and partners) to knock that pitch out of the park in any situation.
YOU’RE PREPARING FOR GROWTH
Ready for the big time
If you’re shifting gears and growing into new market opportunities, make sure you’re dressed for success. Evolving your brand is more than switching up the story—it’s getting to the heart of it.
CASE STUDY: FOOD BRAND LAUNCH
Tipsypop
When Tipsypop was ready to introduce their natural wine-and-juice pop into the market, Rosy helped them get to launch. Our approach: nostalgia, all grown up.
INDUSTRY-FOCUSED PRODUCTS
Branding that fits like a glove.
A great brand gets people—your audience, your partners, and your employees—picking up what you’re throwing down.
STRATEGY + DEVELOPMENT
Pitch perfect
Take your elevator pitch to the penthouse. We’ll elevate your story to the top of any situation—whether you’re in the big meeting or making small talk at the farmer’s market.
Your pitch includes:
- Key messages
- Modular pitch deck
- Speaker notes
- Fully designed slides in your brand
- Market evaluation
- Help planning your branding and marketing investment and ROI
STRATEGY + DEVELOPMENT
Startup sprint
Just getting off the ground? We’ve created a right-sized package for startups to ensure that you know how to tell your story to potential investors, employees, and partners.
Your sprint includes:
- Exploratory workshop
- Audience personas
- Competitive survey + assessment
- Positioning matrix
- Recommended differentiation
- Logo + colors
- Value proposition + key messages
- Pitch deck
- Website
BRAND DEVELOPMENT
Packaging package
Standing out on the shelf is no small stunt. We’ll look at your audiences, visual language and trends, and build packaging that grabs consumers’ eyes.
Your pack includes:
- Exploratory workshop
- Creative brief
- 3-5 packaging concepts
- Category, flavor or sub-brand system
- Art direction for photography (as needed)
- Illustration and iconography (as needed)
- Integration with your printer, packaging engineer, and/or co-packer
- Final packaging design files
Note: we recommend, where possible, completing our Brand Toolkit prior to starting on packaging.
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About Rosy
Rosy is a Portland, Oregon-based, woman-owned branding agency built for optimists: entrepreneurs and small to mid-sized business leaders who believe in the future of their brands.
© 2023 Rosy, LLC